Well, friend, this logo does have meaning! So much meaning to be fair, so let me break it down for you.
First, the colour green! Well, I'll have to be honest here, I didn't put too much thought into choosing this colour. I just simply love it. It's bright and refreshing and feels confident. And that's exactly how I want my brand to be. However, it's not without people's comments (hello mom!) from those who don't love it! In fact, one of my course feedback forms came back to tell me that they didn't like my brand colours, but they loved the course content so he wouldn't complain! Haha!
Next, the middle bit, I fundamentally believe we leave our mark in the world. Good or bad, it's there. Only, sometimes, to be found with a lot of investigating or looking. Kind of like your fingerprint. So, the middle section is to resemble your fingerprint.
Lastly, its the whole logo in & of itself. Oftentimes, I reference that building a business - it's like art. So the whole logo is the...
When I meet with clinicians and we speak about aspects of the therapeutic journey the conversation of their bio often comes up. Clinicians often reference that they provide a safe and supportive environment. When I ask for the clinician to describe what they do to ensure the client feels safe clinicians will tell me that a part of safety is ensuring that the client feels connected, understood, heard. Another aspect of "safe" comes from explaining the boundaries and rules around confidentiality, consent and processes, like the cancellation policy.
Clinical Psychologist Dr Damon Ashworth interviews Natasha Ace, chaos tamer and director of Private Practice Alliance. Natasha works with mental health clinicians to assist them in solving all of their business concerns. Together, they discuss the differences between private practice in the US and Australia, the risk of burnout with working in private practice, and how clinicians can diversify the work they do to reduce their risk of burnout. Natasha has an 8-week course called 'Build Your Passive Income' that runs every 3 months. The next round of the course begins next week.
On this episode, Natasha shares her work with the Private Practice Alliance and their vision to understand and improve the client journey. They do this by supplying the necessary tools for practitioners do their job better, and also improve the empathy and connection they have with their clients. Natasha also believes that transparency is the easiest and quickest way for...
Have your referrals slowed down? Worried about what your practice looks like AC (after COVID?). I've got your back! I've asked some of my trusted humans to tell me what they use to DIY their own businesses. Together we've come up with a list of useful tools and resources that can help you recession-proof your practice. Please note, these are NOT affiliate links and I do NOT get any money from anyone if you purchase these products.
This Monthly Video Series will take the guesswork out of Building your Private Practice by helping you navigate the clinical and business worlds, assist you in streamlining your practice, and make your business truly sustainable.
Stop thinking about what to post on social media. Fiona Kilackey from My Daily Business Coach has created this DIY Content Calendar to help you stop the struggle. Look, it's not an...
This post could be endless. It could go on and on and on about tips, tricks, hints, and how to's. I'm not going to get into that today. I just really want to cover how you can introduce yourself to Private Practice and 5 secrets to watch out for.
You aren't being paid a salary.
Entering private practice can be extremely scary. Most often, you will not find a role in private practice that is salary. There are a number of reasons for this, but just bear this in mind when you're applying for a role.
You should participate in marketing.
You will need to step out of your comfort zone and get your hands dirty. Referrals come from a good relationship. A good relationship is only generated upon meeting and liking you.
You should do your share of the work.
As a previous owner of a psychology private practice, my clinical team treated the administration as equals. If you are asking the administration team to do more than 2 things for you a day, its too...